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Privacy Policy

Furniture Zone Limited 2019

At Furniture Zone Limited New Zealand, we are committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy outlines how we collect, use, and disclose personal information that we collect from you when you use our website or visit our physical stores.

By accessing our website or using our services, you consent to the terms of this Privacy Policy and agree to be bound by its provisions. If you disagree with this Privacy Policy, please do not use our website or services.

Please note that this Privacy Policy applies only to Furniture Zone New Zealand and does not apply to any other websites that may be linked to our website.

We may update this Privacy Policy from time to time, and we encourage you to review this Privacy Policy periodically for any changes. Your continued use of our website or services after posting any changes to this Privacy Policy constitutes your acceptance of those changes.

If you have any questions or concerns about our Privacy Policy or our practices regarding your personal information, please contact us.

Collecting Information About You

Categories and Types of Personal Information We Collect
We collect the following categories and types of personal information:

  • Contact Information: your first and last name, postal address, email address, and phone number.
  • Other identifying information: IP address, social media user names, passwords and other security information for authentication and access.
  • Financial Information: credit card, debit card and bank account information.
  • Demographic information: gender, age, employment information and salary information.
  • Geolocation data.
  • Internet or other electronic activity: your browsing and click history, including information about how you navigate our services and which elements of our services you use the most.
  • Commercial information: products purchased or viewed on our website.
  • Audio and visual information: your videos and photos; and inferences are drawn from the categories described above to create a profile about you to reflect your preferences, characteristics, behaviour and attitude.

Categories of Use

Transactional Purposes: We use your contact information, financial information, and commercial information to: Receive, process, confirm, send and track your order, subscription or registration. Communicate with you about your order, subscription or registration. Process any subscription or registration you make to one of our services; and; Maintain your “Gift List” through your registry.

Analytical Purposes: We use your other identifying information, internet activity and browsing history, commercial information, demographic information, and geolocation data to analyze preferences, trends and statistics.

Marketing and Promotional Purposes: We use your contact information, commercial information, demographic information, internet or other electronic activity, geolocation data, and inferences to: Inform you of our new products, services and offers. Provide you with targeted advertising. Run contests, promotions and sweepstakes. Provide you with our loyalty program including earning points and awarding and redeeming certificates; and other information from and about Furniture Zone, Brands, including personalized marketing communications.

Maintenance and Improvement of Services and Website: We use your contact information, commercial information, and internet activity and browsing history to: Provide and maintain functionality on our website, including our live chat or customer review features. Handle your customer services requests, and help us diagnose technical and service problems and administer our stores, websites and apps.

Review and Content Creation Purposes: We use your contact information, commercial information, and audio and visual information to enable reviews of our products and to display content you have created and allowed us to display on our website, services, and social media.

Security and Fraud Prevention: We use your contact information, other identifying information, commercial information, financial information, geolocation data, internet activity and browsing history, and inferences to protect this website, our company, and others and to prevent fraud, theft and misconduct.

Sources of Personal Information

We collect information from the following sources:

We collect information directly from you. We collect contact and demographic information directly from you. We also collect payment information from you.

We collect information about you from third parties. We collect your personal information from third parties, such as social media sites and data co-ops. We use the Google Maps service on our websites and may use the Google Maps service, and other services, to collect geolocation data. We use this information to create greater ease of use in our checkout including to suggest your shipping and billing address, or to help you find the closest store location. The Google Maps service is governed by Google’s privacy policy located at www.google.com/policies/privacy. We may collect your identifying information from Facebook per their terms of use and privacy policy. We purchase from and trade contact information, demographic information, commercial information, and internet and electronic activity with data co-ops and third-party data aggregators.

We collect information from you passively. We collect internet or other electronic activity passively using tools like browser cookies. This activity is further described in the Advertising and Online Tracking section below.

Combining Information

We may combine information you give us online, in our stores, or through catalogues. We may also combine that information with publicly available information and information we receive from or cross-reference with third parties. We use that combined information to enhance and personalize your shopping experience with us, to communicate with you directly about our products and events that may interest you, and for other promotional and commercial purposes.

When We Share Information with Third Parties

Our Service Providers

We may contract with companies or persons to provide certain services including credit card processing, shipping, data analysis and management, promotional services, etc. We call them our service providers. We provide our service providers with the information they need to perform these services. We also ask our Service Providers to confirm that their privacy practices are consistent with ours.


When you visit our websites, we send one or more cookies to your computer or other device. We may also use cookies and similar technologies in emails you receive from us. A cookie is a small data file placed on your computer’s hard drive when you visit a website. A session cookie expires immediately when you end your session (i.e., close your browser). A persistent cookie stores information on the hard drive, so when you end your session and return to the same website later, the cookie information is still available. We use cookies to improve the quality of our service when you visit our website and other websites of interest to you. We also use cookies to remind us of who you are, tailor our products, services and advertising to suit the personal interests of you and others, estimate our audience size, assist our online merchants to track visits to and sales at our websites and to process your order, track your status in our promotions, contests and sweepstakes, and/or analyze your visiting and email interaction patterns.

If you would like to opt out of accepting cookies altogether, you can generally set your browser to not accept cookies or to notify you when you are sent a cookie, giving you the chance to decide whether or not to accept it. However, certain features of our websites or other services may not work if you delete or turn off cookies.

We use Google Analytics on our websites to collect usage data, analyze how users use the websites and provide advertisements to you on other websites. For more information about how to opt out of having your information used by Google Analytics, visit https://tools.google.com/dlpage/gaoptout/.

Browsing Session Information

We use technology that maintains a record of your browsing session. We use this information for quality control, customer service, fraud prevention and security, and marketing.

Advertising and Online Tracking

We allow third-party companies to serve ads and/or collect certain information when you visit our websites. These companies may use information (e.g., click stream information, browser type, time and date, subject of advertisements clicked or scrolled over) collected during your visits to this and other websites to provide advertisements about goods and services likely to be of interest to you.

These companies may also tie identifiers associated with a particular browser or device to identifiers associated with other browsers or devices used by the same user or household (e.g., a device identifier associated with a user’s computer may be tied to the device identifiers of that user’s tablet and phone) to measure and target advertisements tailored to user interests across their devices and to send personalized marketing communications. These companies typically use a cookie, tracking pixels or third-party web beacons to collect this information.

These companies may also serve advertisements to you, using other personal information, such as your email address. Our systems do not recognize “Do Not Track” signals, but several  third-party companies who utilize these cookies or beacons on our websites enable you to opt out of this behavioural advertising. To learn more or opt out of these companies, you can visit http://www.networkadvertising.org/choices/ and https://www.aboutads.info/choices/. We also provide you with additional tools to opt out of marketing from us or certain transfers of your information. You can learn about this in this privacy policy “Opting Out of Marketing and Transfers” section.

Opting Out Of Marketing And Transfers; Updating Information About You

We want to communicate with you only if you want to hear from us. If you prefer not to receive direct marketing from us or our Select Partners, or if you would like to opt out of our rental or exchange of your information with other marketers, please contact us. If you would like to update or correct your email address, mailing address or other contact information, please contact us the same way.

You may also click the designated link at the bottom of all email advertisements to be removed from future email updates.

Please note that any requests to remove or update your contact information may take up to five days for your email request and 6-8 weeks to process your postal mail request.

We may need to contact you via phone, email or mail to address questions or issues specific to your order, entry, etc., even if you have opted not to receive marketing communications from us. We contact you only in ways compatible with your communications choices. To the extent necessary for such purposes, we take reasonable steps to make sure that your contact information is accurate, complete, current, and otherwise reliable.


We maintain physical, electronic, and procedural safeguards to protect the confidentiality and security of information transmitted to us. To guard your information delivered to us electronically, our web sites use Secure Sockets Layer (SSL). SSL encrypts your credit card number, name and address so only we can decode your information. Unfortunately, however, no data transmission over the Internet can be guaranteed to be 100% secure. As a result, while we strive to protect your contact information, to the extent permitted by law, we do not guarantee or warrant the security of any information you transmit to or from our websites, and you do so at your own risk.

We urge you to keep any password that you establish with us in a safe place and not to divulge it to anyone. Also, remember to log off your account and close your browser window when you have finished your visit. This is to ensure that others cannot access your account, especially if you are sharing a computer with someone else or are using a computer in a public place.

Protecting Children

We do not knowingly collect personal information from children under 13. If you are a parent or guardian and you are aware that any of your children have provided us with personal information without your consent, please contact us, and we will take steps to remove that information from our servers.

Links to Third Party Websites

Our websites may contain links to websites operated and maintained by third parties, over which we have no control. Privacy policies on such linked websites may be different from our privacy policy. You access such linked websites at your own risk. You should always read the privacy policy of a linked web site before disclosing any of your information on such a website.

Policy Changes

If we decide to change our privacy policy in whole or in part, we will inform you by posting a notice on our websites, as applicable. Those changes will go into effect on the effective date posted in the notice and at the end of the revised Privacy Policy. The new policy will apply to all current and past users of our websites and will replace any inconsistent prior policies. Your continued use of our websites or other services constitutes your acceptance of the practices described in the revised Privacy Policy.

Contact Us

[email protected]
Last Updated: January 1, 2023

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